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Campaign Operations Specialist

Job Title
Campaign Operations Specialist
Job ID
27696758
Work Hybrid
Yes
Location
San Jose, CA  Hybrid
Other Location
Description
Campaign Operations Specialist
9+ Months W2 Contract
San Jose, CA (Hybrid)

What You'll Do:
  • Support the setup and deployment of emails, webinars, and other programs in Marketo.
  • Ensure flawless execution of Marketo programs by following a rigorous QA process for all marketing assets such as emails, landing pages, and automation workflows.
  • Identify, assess, resolve, and track issues impacting email execution and deliverability.
  • ​​​​​​Test programs to ensure compliance to program specifications.
  • Setup and deploy program specific landing pages and forms.
  • Ensure every program and campaign scheduled for launch meets the opt-in and global data and privacy compliance such as GDPR, CCPA, CASL, CAN-SPAM.
  • Build and implement necessary campaign and analytics tracking codes to ensure proper reporting and marketing program attribution.
  • Ensure operational best practices and protocols are followed.
  • Maintain and document project execution processes.
  • Effectively communicate with teams to ensure expectations and deliverables are met.
  • Make sure emails and program assets get out on time, and error-free.
  • Support requests from our Marketers by reviewing and gathering all assets in accordance with requirements to ensure a smooth program/campaign launch.
  • Take the initiative to drive problem resolution at the project level.
  • Proactively identify opportunities for program and process improvements.
  • Review and audit target audience lists/logic and ensure suppression rules are applied accordingly prior to email deployment.
  • Set up program level reporting and schedule delivery.
  • Monitor email performance and provide regular updates.
What You'll Need:
  • Bachelor's degree.
  • 2+ years of Marketo experience in two or more Marketo instances. 
  • Marketo Certified Expert preferred.
  • Experience with Salesforce supporting Marketing teams.
  • Experience reviewing and editing CSS and HTML.
  • Impeccable attention to detail and quality oriented.
  • Experience prioritizing multiple requests. 
  • Strong organizational and time management skills
  • Strong interpersonal skills, adaptable to a wide variety of stakeholders.
  • Ability to work in a fast-paced environment and under pressure and meet tight deadlines. 
  • Ability to adjust quickly to change and adapt as needed.
  • Ability to build effective working relationships with others.
  • Ability to anticipate problems and act proactively.
  • Knowledge of demand generation and/or account-based marketing tactics.
  • Knowledge of Adobe Analytics and marketing metrics reporting.

Pay Range:
$50.70 - $63.38 / HR
Pay Range
$50.70   Hourly to $63.38   Hourly

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