Company Info

For over 15 years, more than 33 million visitors and over 500,000 clients have enjoyed our award-winning service here at International Voyager. We’re proud to say that we offer responsive, hassle-free vacation planning for global travelers. We’re thrilled to inspire bucket lists, family reunions, honeymoons, dream vacations and more! Join our growing Inc. 5000 award-winning team, revolutionizing travel planning and online booking, and begin helping our guests build memories for a lifetime. Your dream job starts here.

We offer health & wellness benefits, retirement plans, casual environment, free or discounted travel, Monday meetings with a fun flare, Friday afternoon club and paid time off.

Location

International Voyager’s new headquarters are in the heart of Morristown, New Jersey - an area full of hip restaurants, rich culture and history. Less than an hour train ride from New York City, Morristown offers all the perks of living in the suburbs while still being a short distance from the city.

Responsibilities

We’re currently looking for a Digital Marketing Manager.

If you live by hashtags and emojis, watch YouTube more than regular television, live on Instagram and can't sleep until you've checked out Facebook, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing manager will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.

Here are some of the important responsibilities that are vital to our service standards:

• Plan and execute all digital marketing, including SEO/SEM, Affiliate, Direct /Loyalty Program, Remarketing, blogs, Cart Retargeting, Mobile Apps and PR marketing database, email, social media and display advertising campaigns 
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with product team to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Forecast sales performance trends and act proactively to increase our market segment
• Liaise with Product, Design and Sales management to increase client satisfaction through cohesive strategies
• Monitor competition and provide ideas to stand out

Requirements

Here’s what we need from you:

• BS/MS degree in marketing or a related field
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics, etc.)
• Working knowledge of ad serving tools (e.g., DART, Atlas, Criteo, etc)
• Experience in setting up and optimizing Google Adwords campaigns
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement

If you meet the requirements and want to apply, fill out an application.