The Agency a la Carte team is recruiting for a VP of Global Marketing position as a full-time position in North Carolina. 

Position Overview:

The VP of Global Marketing will be a results-oriented, hands-on business professional capable of leading product management, image/brand awareness, external communication strategies, and clinical validation efforts. This role will manage product marketing strategies and clinical efforts that generate top-line revenue, share gain, and expand profit margins leveraging internal and external capabilities. Work is typically performed in an office environment and up to 10% travel (both national and international) is required for this position. 

Job Responsibilities:                                                                        

• Provides leadership and direction for the marketing and clinical functions of the organization with a key focus on developing global brand awareness of the company’s high-performance blood pressure technologies
• Forms clinical KOL relationships needed to validate and bolster company’s claims of superior performance
• Establishes and oversees a Clinical Advisory Board to guide new product development and marketing and facilitate communication with KOLs globally
• Creates compelling stories about why company’s product is better and proliferates them widely
• Finds or creates data sources needed to understand where business opportunities exist
• Connects the dots of clinical need, technology, and markets to develop winning products and devises commercial strategies to successfully launch those products
• Organizes the Marketing and Product Management teams to align them to strategy and the product development road-map
• Mentors, develops and challenges team members to ensure appropriate succession plans
• Identifies and cultivates acquisition and technology investment targets
• Liaises with Innovation & Digital and Marketing Communications teams to create company-wide stakeholder relationships to take advantage of our corporate scale
• Partners with the Sales team to create tools and programs to drive profitable revenue
• Serves as a contributing member of the senior executive team involved with strategic goal setting and development of the annual operating plans
• Understands financial metrics and manages a budget to optimize performance and drive profitability

Required Skills:                                                                                      

• Proven track record of getting new products through clinical validations, creating compelling value propositions for them and communicating those globally, and successfully launching them
• Demonstrated senior leadership in directing and managing a marketing and clinical operations organization
• Demonstrated track record of career advancement within marketing organizations and experience in project management, product management and operations
• A results-driven leader who solicits input from others and transitions concepts into actionable plans to achieve business objectives
• Leads through solid coaching, guidance, support and accountability
• Possesses excellent leadership and managerial skills emphasizing teamwork, staff development, cross-functional collaboration, and budgetary control
• Demonstrated team leadership and teamwork skills in a complex, fast-paced, changing business and market environment to deliver value-added results to the organization
• Experience of achieving results in a geographically and culturally diverse workplace
• Demonstrates solid leadership behaviors and competencies, with a focus on growing and developing a strong organization and talent bench

Qualifications:                                                                            

• MS in Marketing, Business or business-related major, or Life Sciences MBA and clinical experience desirable
• 10 years of experience in strategic marketing in the medical device field
• Previous experience with clinicians, veterinarians and/or clinical validation projects
• 10 years managing direct reports
• 5 years profit and loss responsibility
• Experience outsourcing models
• Proven track of leading multiple projects to completion in an efficient and timely manner
• Proficient in medical device technology and best practices
• Excellent communication skills, both written and verbal
• Excellent problem-solving skills and ability to combine a hands-on operational approach with strategy
• Proficiency in Salesforce and Microsoft Office, including Microsoft Word, Excel, Outlook, PowerPoint.

Next Steps: If you are interested and qualified for this position, please click Apply to Job below.