Market Research Analyst | OmniCable
- Job Title
- Market Research Analyst | OmniCable
- Job ID
- 27682320
- Location
- West Chester, PA 19382
- Other Location
- Description
-
Market Research AnalystOur Opportunity:
OmniCable, LLC (OmniCable) is a premier redistributor of wire and cable, electrical products, and value-added services. OmniCable empowers our industry to be successful by providing an exceptional experience through operational excellence, accuracy and precision, and a partnership approach. With a multi-million dollar inventory and the acquisition of Houston Wire & Cable, we offer distributors products from the industry’s leading manufacturers from our 24 North American distribution centers. Since our founding in 1977, we only sell to distributors.
Omni Cable is subsidiary of Dot Family Holdings. Our employees are all working towards the same goal, which is our mission statement: To be the best vendor to our customers, the best customer to our vendors, and the best employer to our employees. We believe in empowering your future!
What You’ll Do:
As a key member of our team, the Market Research Analyst is responsible for understanding customer needs, marketplace competition, and leveraging product expertise to successfully create, drive, and achieve business and marketing objectives. The Market Research Analyst requires an understanding of marketplace trends, analytics, and creation of insights. This role is a strategic role and requires the know how to build, analyze data, and create insights for our targeted partners.
Primary Responsibilities:- Collects, analyzes and interprets data to evaluate existing and potential products/service markets.
- Identifies customer purchasing behaviors, pricing sensitivity, brand loyalty, etc. across customer segments and sales channels
- Researches competitor behavior including their marketing strategies, pricing and sales methods.
- Monitor and implement internal pricing methodologies to identify potential optimizations.
- Identifies and monitors competitors and researches market conditions or change in the industry that may affect sales or supply chain.
- Stays informed on marketplace trends to project demand and predict proper product launch timing.
- Bachelor’s degree
- 2-5 years’ experience in the field or related area
- Work will be performed independently and operating under general supervison
Besides earning a competitive wage, OmniCable offers these other great benefits:- Competitive Medical / Dental / Vision / Prescription Plans
- No-cost medical financing as well as Life / STD / LTD / AD&D
- Health Savings & Dependent Care Accounts
- 401k Retirement Savings Plan with competitive employer match and profit sharing
- Tuition Reimbursement
- Scholarship Fund
- Professional Development
- Flexible Workplace
Mission Statement: To empower shared success by being the best vendor to our customers, the best customer to our vendors, and the best employer to our employees through innovation and collaboration.