Sampled enables clients to advance human health by leveraging active biological samples through preservation, immortalization and utilization in comprehensive multiomics research within the only leading-edge Global Integrated Analytical Biorepository. 

 

POSITION SUMMARY:
 

Reporting to the Head of Global Marketing, the Product Manager will be responsible for designated products and services within the global market segments we serve. Responsibilities include lifecycle management and long-range planning, pricing and channel programs, market and competitive analysis, product positioning and sales enablement tools. Working closely with the Marketing team, the job holder will construct ROI-focused campaigns to drive adoption and market share growth throughout all relevant market segments and geographies.

 

Candidates must be based in the Eastern US time zone, and ideally will be able to work on a hybrid basis in Sampled’s HQ in Piscataway, New Jersey, combined with working from home.  

 

RESPONSIBILITIES:
 

• Product Lifecycle Management – build and maintain LCM strategies to maximize market penetration and market share growth, define and drive critical growth products and services, and sunset non-contributing products and services.

• Portfolio Gap Analysis – utilize available market data to build business cases on new products and services that expand our relevance to the marketplace.

• Pricing and Channel Programs – develop price and program strategies to promote adoption and growth of products and services while maximizing margin standards and profitability objectives.

• Forecasting and Sales Tracking – build and maintain a rolling 12-month forecast for all designated products and services. Track customer progress through the sales funnel to closed-win.

• Reporting – report regularly on product backlog and sales with respect to forecast.

• New Product Introduction – build and maintain a new product launch process incorporating stakeholders from multiple functional groups to accelerate market acceptance and adoption.

• Marketing Tactics – working closely with Marketing teams, ensure development and tactical execution of external marketing for all products and services using all relevant market outreach tactics. Basing content on inputs from internal subject matter experts, ensure content is scientifically sound and customer benefit focused.

• Training – build sales enablement tools and educate Sales Teams on the market fit and focus for all products and services in the designated portfolio.

• Content – Build, maintain and route for approval master content source documents for major products and services, from which all marketing and customer-facing materials draw.

• Voice of Client Research – develop and gain VOC mechanisms to ensure content is well received and driving customer purchase behavior toward defined performance KPIs.

• Events – actively participate in relevant conferences to assist in set-up, lead generation and research.

• Be a Champion of the Sampled Values: Strive to delight our clients, move innovation forward, accelerate your business, rise together as a team, transcend what is possible.

 

 

 

• Bachelor’s degree preferred, in Life Sciences, Marketing or Business Administration.

• Relevant experience in a customer orientated environment in Biotech or Pharma industry, ideally with a good knowledge of genomics, and an understanding of laboratory services and sample management across various industry segments.

• Demonstrates success in product and lifecycle management with at least 5 years’ experience in life sciences

• Demonstrated ability to quickly grasp and master highly technical concepts and articulate them well to others.

• Excellent project management skills, including planning, prioritization and organization skills.  Good attention to detail.

• Results driven: Demonstrates the desire to achieve the best possible results.  A self-starter, able to work with limited supervision.

• Outstanding listening, verbal and written communication skills. 

• Good interpersonal skills.   Always acts professionally.  Collaborative and flexible approach.

• Proficient with Microsoft Office (Outlook, Excel, Word, PowerPoint). Experience working with HubSpot or a similar CRM database a plus.

• Committed to continued professional development

 

 

Sampled is committed to building a sustainable, inclusive and diverse culture where team members enjoy equal opportunities in a safe, supportive and empowering environment. Sampled believes that as an organisation we have a duty to be actively engaged in supporting not just the clients and industries we serve but the communities where we live and work.

 

 

Sampled is an Equal Opportunity / Affirmative Action Employer (M/F/Disabled/Veteran)