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Market Manager - NV: Las Vegas
Job Title
Market Manager - NV: Las Vegas
Job ID
27736305
Part Time
Yes
Location
Las Vegas, NV,
Other Location
Description
The Market Manager is a part-time position (up to 30 hours a week, year-round) and is pivotal in the meticulous management of all in-market events, where your primary goal is to guarantee their seamless execution while maintaining alignment with the broader brand strategy. This responsibility encompasses a diverse array of essential tasks aimed at ensuring excellent execution and amplifying the execution of each event, all while ensuring that they uphold the brand's consistency and integrity.
Key Responsibilities:
Coordinate the scheduling, staffing, and logistics of all in-market events.
Serve as the primary point of contact to a team of Promotional Specialists, assisting with scheduling, reporting, and communication as needed.
Perform quality control inspections to ensure that the execution meets the expectations of the client.
Provide feedback to improve execution standards and results for On and Off Premise events.
Handle logistics of all promotions within assigned geographic area of responsibility.
Recruit prospective Promotional Specialists at all attended promotions.
Ensure that Promotional Specialists have the necessary training and materials prior to promotions.
Manage promotional material inventory including oversight of storage unit(s)
Assist in any brand, trade, or special events in market.
Ensure all events and staff adhere to company, DISCUS, and state-mandated regulations including sampler licenses if needed.
Management of post-event responsibilities (ensuring event recapping is done accurately and on time, verifying the invoicing procedure is followed, qualitative feedback is collected and shared with client)
Cover portfolio-wide activations for both On- and Off-Premise Sampling events as well as mid- and large-scale events (e.g. pool activations; Aperol events). Aperol will likely be a large portion of the activity for this region.
Assist with account merchandising as necessary.
Recruit/Train Event Teams
Must have access to a network of talented staff.
Manage event staff pool to ensure the sampler base continually supports the needs of an ever-changing business.
Foster execution of flawless events (includes, but is not limited to, on-site sampling, engaging consumers, delivering key brand communications, distributing POS, facilitating data capture)
Manage Key Relationships
Schedule and confirm event activations with account management prior to execution.
Liaise with local client sales teams, distributor partners and retail partners on a daily/weekly basis.
Interface with and manage third party agencies
Maintain a positive and proactive relationship with the local sales teams as well as account management and staff.
Maintain account and distributor partner contact lists.
Maintain account and distributor partner contact lists and build relationships through account visits.
Assist with local scheduling/visits for Brand Ambassadors.
Financial Responsibility
Manage event budgets.
Coordinate payment of all bar tabs or per event supplies directly with account partners or staff.
Manage payroll process of all staff.
Submit and review receipts to ensure they are compliant.
Report on Event Activity
Maintain and update scheduling of events in the Event Management System.
Ensure timely submission of recaps to ensure data integrity.
Review and approve event recaps within 48 hours of event.
Identify and report on key performance indicators.
Report event and overall program feedback to Brand Activation Supervisor.
Work with Promotional Specialist to attain high-quality event photos that capture the brand experience.
Qualifications:
High School Diploma or GED
2+ years prior experience in event management
Experience recruiting and managing event staff personnel
Experience staffing events
Spirits industry experience mandatory
Experience with inventory management
Experience utilizing an online reporting database to track results
Existing industry trade contacts in market a plus
Strong budget management skills
Strong communication and on-site problem-solving skills
Ability to prioritize and juggle many tasks
Excellent presentation and organizational skills
Effective training experience is preferred
Knowledge of wine and spirits industry is a plus
Self-starter with an entrepreneurial spirit and strong leadership skills
Proficient in Microsoft Excel, Word, PowerPoint, Outlook
Reliable transportation a must
Comfortable lifting/transporting event kits/boxes
Ability to work nights/weekends, as required
Ability to travel (in-state) up to 70% of time; Las Vegas resident, required
What We Offer:
Competitive pay.
Opportunities to learn and grow while making an impact.
A group of people who value each other as much as the work we create.
We love our diverse workplace! Soho Experiential is an equal opportunity employer and does not discriminate based on race, color, gender, religion, age, sexual orientation, national or ethnic origin, disability, marital status, veteran status, or any other occupationally irrelevant criteria.
Pay Range
$50,000.00 Annually to $60,000.00 Annually
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